Google Maps recently implemented a new feature that pinpoints the current location of your computer.
When I first checked out this new feature, Google Maps had my current location set in Michigan. They were correct; however I could further dial in my location as specific as my street address.
According to Google this feature, known as Automatic Location will help make search more relevant for users. Google states that:
Google Maps will always provide results that we believe are most relevant to your search. Location is one of a number of factors that we use to provide relevant results. For example, if you search for a restaurant chain, you may want to find a branch near you. Now, your initial Maps view will be set to your current location, so that you can get easy access to local results.
In short, Google will automatically pinpoint a user's location based on their IP address. In turn, the search engine results will be customized results based on the user's location.
So what does this mean for local SEO's and small business marketers? It's an obvious sign that Google is further pursuing local search as the best means to provide quality search results. More importantly, the social media network Google+ is directly tied to locally customized search results. Google+ Local pages, which have replaced the Google Places results, are very important for local SEO.
If your law firm has yet to claim and optimize a Google+ Local page, now is the time. In the near future, these pages may have just as much marketing potential as your firm's website.continue...
An insightful blog that offers creative ideas for entrepreneurs and business owners.
One of the most trusted legal resources for attorneys, peer reviews, online legal communities, and more.
Lexis Nexis legal directory of Martindal Hubbel law firms and legal professionals
The law blog of the Wall Street Journal
Need optimized content for you legal site? Organic SEO Copywriters offer high degree of experience writing copy for legal contexts, particularly local SEO copywriting for lawyers and law firms.
Know the SEO & Web Marketing benefits as well as best practices to owning and managing an external blog for your legal practice.
?Full service website optimization company for SEO, PPC, on-site website optimization, development, web design, and content marketing services.
Law firms can empower their marketing strategy with tangible promotional products from local suppliers like this fine company.
Get expert PPC campaign management services from the trusted Google AdWords Experts.
Brilliant insights to help you better manage and optimize your PPC campaign.
Learn tips, insights, and strategies to make your website's design more SEO-friendly.
Resource dedicated to local SEO consulting programs and educational-based resources for all levels.
Want to make your law firm business more purposeful? Become enlightened by visiting the Righteous Business Blog.
Discover some of the best employee thank you and appreciation gifts for your law firm by visiting this unique website called BookWear!
Recruit top-notch talent with great efficacy with recruiting gifts that are legal friendly.